Google Home Mini & Pixel 2 Pop-Up Shop

Summary

in 2017 as Google went to launch the second iteration of their Google Pixel 2 and the Google Home Mini, the marketing team at Google reached out to us for assistance on awareness campaigns. We partnered with the team at Google on influencer activations, creative content development, and assistance on the development of their pop-up shops. We then provided coverage for Google at their pop-up shops, providing a social media takeover over their accounts, as well as partnering with influencers that they invited over the duration of the event.

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What we've done

1. Strategic Discovery

2. Retail / Pop-Up Shop Ideation and Development

3. Influencer Management

4. Content Creation

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