Bai Water
Content, Social, Influencers, Distribution
Summary
In 2016 we got an email from a company we had never heard of. They asked if they could drop us off some water and to give them call if we liked it. The next day we had 6 cases of water waiting for us. We were a bit skeptical but we liked the water and got back in touch with the company. We partnered with bai on a variety of projects. From social media and art direction, to content creation, to digital advertising, we partnered with the bai team under their new acquisition from dr. Pepper. Back then we had no idea what bai would become but every time we walk through a grocery store or our neighborhood convenience store, we’re reminded of that unknown company and how happy we were to be apart of their early days.
What we've done
1. Strategic Discovery
2. Creative Content Development
3. Branding
4. Influencer Program Development
5. Retail / Market Entry Strategy